Walmart's Walton family continues to invest in cycling.
The Walton family’s involvement in cycling continues to grow.
The UCI today announced that Walmart is now the title sponsor of the 2022 cyclocross world championships, which will be held in Fayetteville, Arkansas, just minutes away from Walmart’s headquarters in Bentonville.
Also read: The Walmart Heirs Putting Arkansas on the Fat-Tire Map
Tom and Steuart Walton are the grandsons of Walmart founder Sam Walton. The brothers, via the WaltonFamily Foundation, their investment group RZC, and incubator firm the Runway Group, have put more than $70 million in trails and infrastructure, and have also invested in Allied Cycle Works and purchased a majority share in Rapha for some $225 million.
The Runway Group in 2018 hired Competitive Cyclist founder and former Allied CEO Brendan Quirk to build Northwest Arkansas into a cycling hub.