TECH: Solana Beach company develops street elliptical bicycle
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Wed December 30 2009
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Posted Dec 30, 2009
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By JEFF ROWE - jrowe@nctimes.com
California
A Solana Beach company that developed a street elliptical
bicycle says it will debut the bikes in February in San
Diego County.
ElliptiGO Inc. has been developing the bicycle, which
mimics a runner's natural leg movements. The technology is
common at the gym on exercise machines called elliptical
trainers. ElliptiGO's model 8S, the company's first, will
retail for about $2,000.
"It combines the best of running and cycling and provides
a low-impact workout," said Brent Teal, an engineer and co-
founder of the company along with Brian Tate, a lawyer and
marketing consultant.
The company was funded with about $800,000 raised from
family, friends and investors. Since then, the company has
raised about $500,000 for production. Beach cruisers and
other bicycles are planned for the future.
Pate and Teal stated talking about a street elliptical
bike in 2005 and developed prototypes. Unlike a
traditional bicycle, riders on an elliptical vehicle stand
up. The stride length can be adjusted to fit the rider.
The bicycles are engineered and marketed in Solana Beach;
they are manufactured in Taiwan.
ElliptiGOs come with eight speeds; good riders can reach
25 miles per hour on flat land, the company says.
While the rough economy may deter sales, the fitness push
may be enough to overcome that. "Bicycling is the No. 1
way baby boomers are fighting Father Time," said Kerry
McKoy, owner of the Bike Bling shop in Escondido.
Almost half of ElliptiGO's first shipment ---- 260
bicycles ---- has been presold, the company said. The rest
will be sold in San Diego County, the company said.
Shipments to the rest of the nation will begin later this
year.
Visit www.elliptigo.com.
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