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  • Mon July 31 2017
  • Posted Aug 3, 2017

The Outdoor Industry Association's state-by-state analysis of the economic impact of outdoor recreation calls Iowa's great outdoors an $8.7 billion business that supports 83,000 jobs. Fun in the great outdoors contributes $649 million in taxes, too.

The analysis found that 65 percent of Iowa's 3.14 million residents participate in outdoor recreation each year.

"The outdoor recreation economy is a powerful economic engine across our country," said Amy Roberts, OIA's executive director.

The association called on Iowa's state government to:

  • Adequately fund state and local parks and trails.
  • Raise awareness of the importance of the outdoor recreation economy.
  • Develop and plan urban areas so residents can get outside for recreation within 30 minutes of their home.
  • Support policies that encourage outdoor innovators to start businesses in Iowa.

Nationally, outdoor recreation attracts $887 billion in consumer spending annually and supports 7.6 million jobs.


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